Friday, July 17, 2015

HTML email coming to eEdge next week!

Greetings, KW Technology Ambassadors! 

Happy Friday, and we hope you're having a great summer so far. Here is your weekly Ambassador update:


HTML EMAIL AND MORE COMING NEXT WEEK TO eEDGE

HTML optimized email designs will be available in eEdge on July 22. This allows your email marketing to be even more effective because:
  • Consumers don’t need to have images enabled to see the content of the email.
  • You’ll experience increased deliverability for all emails to consumers’ inboxes.
  • Designs will look great in most smartphones and devices. The HTML adjusts the design based on device size/type.
Additional features you'll notice in eEdge on July 22 include:
  • A link to your KW mobile app URL will automatically be inserted into the footer of your email marketing designs.
  • "Warm" and "Cold" contact statuses will replace "Active" and "Inactive." 
  • When searching for contacts, you'll have the option of searching for contacts that are not assigned to a group.


"MASTER YOUR KW MOBILE APP" WORKSHOP CONTEST 
Make sure every agent in your Market Center is using their own branded mobile app by teaching a new 1-hour workshop in your Market Center. You could win a "Share Your App" t-shirt signed by Gary Keller and KWRI executives! Want to win? Here's how:
  1. Download the workshop materials from the KWU website.
  2. Schedule and deliver the workshop in your Market Center.
  3. After the workshop, create a brief video that includes testimonials or “takeaways” from at least three workshop participants.
  4. Share the video with us at ambassadors@kw.com. Videos must be received no later than 11:59 pm (ET) on Friday, August 14.
  5. We will randomly select a winner from all of the videos submitted and announce the winner at the MC Tech/Ambassador Special Session at Mega Camp (August 19, 9-11 AM). 
NOTES:
  • Winner does not need to be present to win.
  • If you deliver the workshop more than once during the contest period, you may submit a video for each workshop for multiple chances to win.


UPCOMING WEBINARS
Here's our KW Technology webinar and event calendar, and a list of next week's events.
  • To view the entire calendar, log into your KW Technology Community where you can connect with your fellow techies in other KW Market Centers across North America, stay updated on KW Technology news and events, and access resources to help you in your role as a technology trainer. See this blog post for instructions on joining the community.
  • All associates can register for upcoming webinars on the myKW home page, in the Scheduled Events section.




STAY CONNECTED TO US!
Be sure to follow us on Google+ so you’ll be updated when we post to this blog.

We deeply appreciate all that you do in helping KW associates drive productivity through KW Technology!

Make it a great day,

Brenda Harralson and W. Cavin Weber


















Friday, July 10, 2015

Join the "Master Your KW Mobile App Workshop" challenge!

Greetings, KW Technology Ambassadors! 

Happy Friday, and we hope you've had a great week and are beating the summer heat! Here is your weekly Ambassador update:


TEACH THE "MASTER YOUR KW MOBILE APP" WORKSHOP AND WIN A T-SHIRT SIGNED BY GARY KELLER AND KWRI EXECUTIVES
Win a "Share Your App" t-shirt signed
by Gary Keller and KWRI executives
Make sure every agent in your Market Center is using their own branded mobile app by teaching a new 1-hour workshop in your Market Center. You could win a "Share Your App" t-shirt signed by Gary Keller and KWRI executives! Want to win? Here's how:
  1. Download the workshop materials from the KWU website.
  2. Schedule and deliver the workshop in your Market Center.
  3. After the workshop, create a brief video that includes testimonials or “takeaways” from at least three workshop participants.
  4. Share the video with us at ambassadors@kw.com. Videos must be received no later than 11:59 pm (ET) on Friday, August 14.
  5. We will randomly select a winner from all of the videos submitted and announce the winner at the MC Tech/Ambassador Special Session at Mega Camp (August 19, 9-11 AM). Winner does not need to be present to win.

"UNBRAND" YOUR MOBILE APP
Do you teach agents in your Market Center how to use their mobile app? Is your KW mobile app branded to an agent? Do you no longer want to be branded to that agent so you can start your training class with a "blank slate?" In order to reset your app to the generic Keller Williams Realty franchise branding, go to http://app.kw.com/kw/ on your mobile device and follow the instructions to download the app. 

If you already have the app downloaded, you can still follow the instructions and it should “re-brand” your app to the generic branding. If it doesn’t work, delete the app and follow the instructions again to re-download the app. 

UPLOAD A MAILING LIST IN eEDGE
Available now in eEdge, you have the option of uploading a mailing list so you can send relevant, targeted direct mail pieces to your sphere or farm. Targeted direct mail campaigns are a great way to generate more leads for your real estate business. Key to your success is finding a good targeted list and providing the relevant information to get consumers to your website so you can turn them into clients. Learn more in today's KW Technology Ambassador webinar.

IS THE FUTURE OF YOUR BUSINESS LIMITED OR LIMITLESS?
JP Lewis and Jay Papasan talk about
"Systems for Limitless Growth"
Do you envision a future where you can build your business as big as you want it to be? If so, then you don't want to miss this year's Mega Technology Camp panel, "Systems for Limitless Growth," featuring members of the highest performing teams. Watch JP Lewis and Jay Papasan talk about this powerful panel.




UPCOMING WEBINARS
Here's our KW Technology webinar and event calendar, and a list of next week's events.
  • To view the entire calendar, log into your KW Technology Community where you can connect with your fellow techies in other KW Market Centers across North America, stay updated on KW Technology news and events, and access resources to help you in your role as a technology trainer. See this blog post for instructions on joining the community.
  • All associates can register for upcoming webinars on the myKW home page, in the Scheduled Events section.




STAY CONNECTED TO US!
Be sure to follow us on Google+ so you’ll be updated when we post to this blog.

We deeply appreciate all that you do in helping KW associates drive productivity through KW Technology!

Make it a great day,

Brenda Harralson and W. Cavin Weber

















Friday, July 3, 2015

Tear down the wall between business and technology

Greetings, KW Technology Ambassadors! 

Happy Friday, and we hope you've had a great week! Here is your weekly Ambassador update:


TEAR DOWN THE WALL BETWEEN BUSINESS AND TECHNOLOGY
Cary Sylvester
Are you just keeping up or are you outpacing the market? Find out at this year's Mega Technology Camp! Cary Sylvester, KW’s vice president of technology innovation and communication says, "Mega Tech Camp isn't just about your technology - it's about your business! The wall between business and technology has been torn down - and you can no longer have one without the other."

Highlights of Mega Tech this year include:
  • Industry Updates - Cary Sylvester will discuss how key industry initiatives, like Upstream and Broker Public Portal will impact agents and shape the future of real estate.
  • Technology Keynote Speaker R "Ray" Wang, Principal Analyst, Founder and Chairman of Constellation Research, Inc. - Hear how disruptive technologies and new business models impact brands, enterprises and organizations.
  • Reimagining the Touch Campaign - Top agents will reveal how they leverage multi-channel and omni-channel communication to interact with their clients, cultivate leads and generate referrals. 
  • KW Updates - Join Chris Heller as he shares his vision for the future and innovation at Keller Williams.
  • The Digital Transformation - Stay ahead of the curve.
  • Smart Homes and the  "Connectedness of Living" - Grasp the latest trends to drive client conversions.
Technology doesn't stand still and you shouldn't either - REGISTER NOW!

DELIVER A MOBILE APP WORKSHOP IN YOUR MARKET CENTER
Keller Williams agents have a powerful business tool right in their hands—their KW mobile search app. When agents share their app and can confidently explain the benefits of it, they increase their opportunities to win and keep clients—and get referrals!

Make sure every agent in your Market Center is using their own branded mobile app by teaching a new 1-hour workshop in your Market Center! 

In this 1-hour workshop, agents will:

  • Download and brand their mobile app on their mobile device
  • Know how their app works
  • Be able to confidently explain the benefits of the app to buyers and sellers
  • Share their app with their social networks
  • Time-block and plan for incorporating their app into their marketing strategy
> Download your instructor materials now!

UPCOMING WEBINARS
In observance of the Independence Day holiday, there will be no Ambassador webinar today. We will resume on Friday, July 10.

Here's our KW Technology webinar and event calendar, and a list of next week's events.
  • To view the entire calendar, log into your KW Technology Community where you can connect with your fellow techies in other KW Market Centers across North America, stay updated on KW Technology news and events, and access resources to help you in your role as a technology trainer. See this blog post for instructions on joining the community.
  • All associates can register for upcoming webinars on the myKW home page, in the Scheduled Events section.

STAY CONNECTED TO US!
Be sure to follow us on Google+ so you’ll be updated when we post to this blog.

We deeply appreciate all that you do in helping KW associates drive productivity through KW Technology!

Make it a great day,

Brenda Harralson and W. Cavin Weber















Friday, June 26, 2015

Deliver a Mobile App Workshop in Your Market Center

Greetings, KW Technology Ambassadors! 

Happy Friday! We hope your summer is off to a great start! Here is your weekly Ambassador update:


Deliver a Mobile App Workshop in Your Market Center
Keller Williams agents have a powerful business tool right in their hands—their KW mobile search app. When agents share their app and can confidently explain the benefits of it, they increase their opportunities to win and keep clients—and get referrals!

Make sure every agent in your Market Center is using their own branded mobile app by teaching a new 1-hour workshop in your Market Center! 

Join today's Ambassador webinar to learn more.


REACH YOUR SPHERE WITH A CUSTOMIZED JULY 4TH VIDEO
"Happy July 4th" Template
from KW Video
As a Keller Williams Realty agent, you have access to six free KW Videos that you can use to promote your app, celebrate home ownership anniversaries, stress the importance of buying and selling, and more! Because these videos take literally minutes to create, why not wish your contacts in the United States a Happy July 4th with a new template from KW Video?



UPCOMING WEBINARS
Here's our KW Technology webinar and event calendar, and a list of next week's events.
  • To view the entire calendar, log into your KW Technology Community where you can connect with your fellow techies in other KW Market Centers across North America, stay updated on KW Technology news and events, and access resources to help you in your role as a technology trainer. See this blog post for instructions on joining the community.
  • All associates can register for upcoming webinars on the myKW home page, in the Scheduled Events section.

STAY CONNECTED TO US!
Be sure to follow us on Google+ so you’ll be updated when we post to this blog.

We deeply appreciate all that you do in helping KW associates drive productivity through KW Technology!

Make it a great day,

Brenda Harralson and W. Cavin Weber














Friday, June 19, 2015

New Features in eEdge!

Greetings, KW Technology Ambassadors! 

Happy Friday! We hope you've been having a great week and staying dry! Here is your weekly Ambassador update:


NEW FEATURES IN eEDGE
Alyson Engelbrecht
Trainer & Instructional Designer, Trulia
As of June 17, the following features are available in eEdge:
  • Activity Alert Updates: Update your activity alert preferences and never miss an alert! You can now choose what alerts you want to receive, including two new alert types:
    1. New email from a non-contact
    2. New recommendation on your website (Pro only)
  • Reply-to Email Address: Instead of using your Marketing Email Address as the “From” address in your marketing emails, it will now be included only as the “Reply to” address. Your “From” address is now your eEdge system email address. We are making this change because some email services use the “From” address to help identify emails as spam. By matching the “From” address to the sending servers we will be increasing email deliverability to these email providers. This change will result in more of your emails making it to your contacts’ inboxes while allowing you to still receive replies to your preferred email address.
  • Mobile App Download URL in eEdge Profile Settings: Your unique mobile app download URL is now visible in your eEdge Profile Settings so that it can be easily added to the footer of your email marketing pieces.
And coming soon:
  • HTML-Optimized Email: myMarketing will soon include templates and campaigns created using full HTML. There are many advantages to HTML optimized designs:
    • Consumers don’t need to have images enabled to see the text of the email.
    • Increased deliverability for all emails to the consumers’ inboxes.
    • Designs will look great in most smartphones and devices. The HTML adjusts the design based on device size/type.
    • Both text and images can be hyperlinked.
On today's webinar, Alyson Engelbrecht with Trulia will explain these new features, recommend best practices, and answer your questions. 

REACH YOUR SPHERE WITH A CUSTOMIZED FATHER'S DAY VIDEO
As a Keller Williams Realty agent, you have access to six free KW Videos that you can use to promote your app, celebrate home ownership anniversaries, stress the importance of buying and selling, and more! Because these videos take literally minutes to create, why not wish the dads in your sphere a Happy Father’s Day with a new template from KW Video?

FIND YOUR MOBILE APP URL QUICKLY ON MYKW!
myKW.kw.com > Technology > KW Mobile App Resources
The next time you're asked to help an agent locate their mobile app URL, you can direct them to myKW > Technology > KW Mobile App Resources

This page outlines the simple 3-step process for downloading, branding and sharing your app - a great resource for new agents! The URL can be found in Step 3.



UPCOMING WEBINARS
Here's our KW Technology webinar and event calendar for June, and next week's events.
  • To view the entire calendar, log into your KW Technology Community where you can connect with your fellow techies in other KW Market Centers across North America, stay updated on KW Technology news and events, and access resources to help you in your role as a technology trainer. See this blog post for instructions on joining the community.
  • All associates can register for upcoming webinars on the myKW home page, in the Scheduled Events section.




STAY CONNECTED TO US!
Be sure to follow us on Google+ so you’ll be updated when we post to this blog.

We deeply appreciate all that you do in helping KW associates drive productivity through KW Technology!

Make it a great day,

Brenda Harralson and W. Cavin Weber













Friday, June 12, 2015

Increase Learning and Engage Participants with Tell, Show, Do

Greetings, KW Technology Ambassadors! 

Happy Friday and we hope you've been having a great week! Here is your weekly Ambassador update:


HOW TO INCREASE LEARNING AND ENGAGE PARTICIPANTS

Think about the training classes you've facilitated. For every class you've taught, you can categorize all of the class activities into two basic categories:
  1. Stuff that the Instruction or Instructor does
  2. Stuff that the Learner does
According to a recent eLearningIndustry post by Joel Gardner, PhD, within each of the above categories there are four basic strategies for creating excellent instruction: Tell, Show, Do and Apply.

While often overlooked, the most important strategy is Apply; everyone benefits when the students leave the class with tasks completed! 


On today's webinar, we'll discuss tactics for applying these to your daily training activities. 



FIND YOUR MOBILE APP URL QUICKLY ON MYKW!

myKW.kw.com > Technology > KW Mobile App Resources
The next time you're asked to help an agent locate their mobile app URL, you can direct them to myKW > Technology > KW Mobile App Resources

This page outlines the simple 3-step process for downloading, branding and sharing your app - a great resource for new agents! The URL can be found in Step 3.





UPDATED MOBILE APP TRAINING VIDEOS ON KWCONNECT
KWConnect.kw.com > Agents > Technology Training >
 Keller Williams Realty Mobile App
We've updated our training videos to walk agents through the easy 3-step process for downloading, branding and sharing their app. Be sure to share these videos in your Market Center so that all agents are aware of the valuable marketing tool that they already have in their hands.



BRANDED LISTING PHOTOS AND SYNDICATION
Does your listing
look like this?
Zillow has been cracking down on branded photos—and they have the right to do so. Their terms of use prohibit you from creating advertising in your photos. While many trainers have encouraged branding of photos—what we have seen lately is not just branded photos but photos that look more like business cards, where the picture of the home is secondary to the agent’s contact information. 

We are working to protect the copyright of our agents’ photos and will hopefully have an agreement to enable KW agents to watermark photos. But right now, to prevent photos and listings from being removed, we recommend you and your agents remove your branding.



UPCOMING WEBINARS
Here's our KW Technology webinar and event calendar for June, and next week's events.
  • To view the entire calendar, log into your KW Technology Community where you can connect with your fellow techies in other KW Market Centers across North America, stay updated on KW Technology news and events, and access resources to help you in your role as a technology trainer. See this blog post for instructions on joining the community.
  • All associates can register for upcoming webinars on the myKW home page, in the Scheduled Events section.



STAY CONNECTED TO US!
Be sure to follow us on Google+ so you’ll be updated when we post to this blog.

We deeply appreciate all that you do in helping KW associates drive productivity through KW Technology!

Make it a great day,

Brenda Harralson and W. Cavin Weber













Friday, June 5, 2015

It's easier than ever to share your app!

Greetings, KW Technology Ambassadors! 

Happy Friday and we hope you've been having a great week! Here is your weekly Ambassador update:

NEW MOBILE APP TRAINING VIDEO TO SHARE IN YOUR MARKET CENTER
The KW Realty Real Estate Search app been downloaded 889,948 times. Yet, still only 41 percent of those apps are branded to an agent. That means 59 percent of the consumers with the generic Keller Williams franchise app may end up working with an agent outside of KW.

We've updated our training video showing you how easy it is to share your app with your Mets and Haven't Mets. Share this video in your Market Center!

LEARN TO USE GOOGLE MY ACCOUNT
Today, we are constantly connected, making control over our digital privacy and security even more important. With this in mind, Google recently launched a single hub where you can manage your Google account data.

My Account, which replaces the previous Google Account settings page, features sections dedicated to managing your sign-in and security settings, personal info and privacy settings, and account preferences. Below are just some of the things you can do with My Account:
  • Take the Privacy Checkup and Security Checkup, two simple, step-by-step guides for reviewing and editing your personal privacy and security settings.
  • Manage the information that can be used from Search, Maps, YouTube, and other products to enhance your experience on Google.
  • Control which apps and sites are connected to your account.
Join today's webinar to learn more!

NEW FEATURES AVAILABLE NOW IN eEDGE
As of June 3, several new features are available to you in eEdge:
  • More options for receiving activity alerts
  • Improved experience for your eEdge website visitors
  • Improved eEdge email agent experience
Join today's webinar to learn more!


UPCOMING WEBINARS
Central Time shown
Here's our KW Technology webinar and event calendar for June, and next week's events.
  • To view the entire calendar, log into your KW Technology Community where you can connect with your fellow techies in other KW Market Centers across North America, stay updated on KW Technology news and events, and access resources to help you in your role as a technology trainer. See this blog post for instructions on joining the community.
  • All associates can register for upcoming webinars on the myKW home page, in the Scheduled Events section.




STAY CONNECTED TO US!
Be sure to follow us on Google+ so you’ll be updated when we post to this blog.

We deeply appreciate all that you do in helping KW associates drive productivity through KW Technology!

Make it a great day,

Brenda Harralson and W. Cavin Weber