Deliver a Mobile App Workshop in Your Market Center

Greetings, KW Technology Ambassadors! 

Happy Friday! We hope your summer is off to a great start! Here is your weekly Ambassador update:

Deliver a Mobile App Workshop in Your Market Center

Keller Williams agents have a powerful business tool right in their hands—their KW mobile search app. When agents share their app and can confidently explain the benefits of it, they increase their opportunities to win and keep clients—and get referrals!

Make sure every agent in your Market Center is using their own branded mobile app by teaching a new 1-hour workshop in your Market Center! 

Join today's Ambassador webinar to learn more.


REACH YOUR SPHERE WITH A CUSTOMIZED JULY 4TH VIDEO

"Happy July 4th" Template
from KW Video

As a Keller Williams Realty agent, you have access to six free KW Videos that you can use to promote your app, celebrate home ownership anniversaries, stress the importance of buying and selling, and more! Because these videos take literally minutes to create, why not wish your contacts in the United States a Happy July 4th with a new template from KW Video?

UPCOMING WEBINARS

Here's our KW Technology webinar and event calendar, and a list of next week's events.

• To view the entire calendar, log into your KW Technology Community where you can connect with your fellow techies in other KW Market Centers across North America, stay updated on KW Technology news and events, and access resources to help you in your role as a technology trainer. See this blog post for instructions on joining the community.

• All associates can register for upcoming webinars on the myKW home page, in the Scheduled Events section.

STAY CONNECTED TO US!
Be sure to follow us on Google+ so you’ll be updated when we post to this blog.

We deeply appreciate all that you do in helping KW associates drive productivity through KW Technology!

Make it a great day,
Brenda Harralson and W. Cavin Weber

Contact us at ambassadors@kw.com

New Features in eEdge!

Greetings, KW Technology Ambassadors! 

Happy Friday! We hope you've been having a great week and staying dry! Here is your weekly Ambassador update:

NEW FEATURES IN eEDGE

Alyson Engelbrecht
Trainer & Instructional Designer, Trulia

As of June 17, the following features are available in eEdge:

• Activity Alert Updates: Update your activity alert preferences and never miss an alert! You can now choose what alerts you want to receive, including two new alert types:
1. New email from a non-contact
2. New recommendation on your website (Pro only)
• Reply-to Email Address: Instead of using your Marketing Email Address as the “From” address in your marketing emails, it will now be included only as the “Reply to” address. Your “From” address is now your eEdge system email address. We are making this change because some email services use the “From” address to help identify emails as spam. By matching the “From” address to the sending servers we will be increasing email deliverability to these email providers. This change will result in more of your emails making it to your contacts’ inboxes while allowing you to still receive replies to your preferred email address.
• Mobile App Download URL in eEdge Profile Settings: Your unique mobile app download URL is now visible in your eEdge Profile Settings so that it can be easily added to the footer of your email marketing pieces.

And coming soon:

• HTML-Optimized Email: myMarketing will soon include templates and campaigns created using full HTML. There are many advantages to HTML optimized designs:
• Consumers don’t need to have images enabled to see the text of the email.
• Increased deliverability for all emails to the consumers’ inboxes.
• Designs will look great in most smartphones and devices. The HTML adjusts the design based on device size/type.
• Both text and images can be hyperlinked.

On today's webinar, Alyson Engelbrecht with Trulia will explain these new features, recommend best practices, and answer your questions. 

REACH YOUR SPHERE WITH A CUSTOMIZED FATHER'S DAY VIDEO

As a Keller Williams Realty agent, you have access to six free KW Videos that you can use to promote your app, celebrate home ownership anniversaries, stress the importance of buying and selling, and more! Because these videos take literally minutes to create, why not wish the dads in your sphere a Happy Father’s Day with a new template from KW Video?

FIND YOUR MOBILE APP URL QUICKLY ON MYKW!

myKW.kw.com > Technology > KW Mobile App Resources

The next time you're asked to help an agent locate their mobile app URL, you can direct them to myKW > Technology > KW Mobile App Resources. 

This page outlines the simple 3-step process for downloading, branding and sharing your app - a great resource for new agents! The URL can be found in Step 3.

UPCOMING WEBINARS

Here's our KW Technology webinar and event calendar for June, and next week's events.

• To view the entire calendar, log into your KW Technology Community where you can connect with your fellow techies in other KW Market Centers across North America, stay updated on KW Technology news and events, and access resources to help you in your role as a technology trainer. See this blog post for instructions on joining the community.

• All associates can register for upcoming webinars on the myKW home page, in the Scheduled Events section.

STAY CONNECTED TO US!
Be sure to follow us on Google+ so you’ll be updated when we post to this blog.

We deeply appreciate all that you do in helping KW associates drive productivity through KW Technology!

Make it a great day,
Brenda Harralson and W. Cavin Weber

Contact us at ambassadors@kw.com

Increase Learning and Engage Participants with Tell, Show, Do

Greetings, KW Technology Ambassadors! 

Happy Friday and we hope you've been having a great week! Here is your weekly Ambassador update:

HOW TO INCREASE LEARNING AND ENGAGE PARTICIPANTS
Think about the training classes you've facilitated. For every class you've taught, you can categorize all of the class activities into two basic categories:

1. Stuff that the Instruction or Instructor does
2. Stuff that the Learner does

According to a recent eLearningIndustry post by Joel Gardner, PhD, within each of the above categories there are four basic strategies for creating excellent instruction: Tell, Show, Do and Apply.

While often overlooked, the most important strategy is Apply; everyone benefits when the students leave the class with tasks completed! 

On today's webinar, we'll discuss tactics for applying these to your daily training activities. 


FIND YOUR MOBILE APP URL QUICKLY ON MYKW!

myKW.kw.com > Technology > KW Mobile App Resources

The next time you're asked to help an agent locate their mobile app URL, you can direct them to myKW > Technology > KW Mobile App Resources. 

This page outlines the simple 3-step process for downloading, branding and sharing your app - a great resource for new agents! The URL can be found in Step 3.

UPDATED MOBILE APP TRAINING VIDEOS ON KWCONNECT

KWConnect.kw.com > Agents > Technology Training >
 Keller Williams Realty Mobile App

We've updated our training videos to walk agents through the easy 3-step process for downloading, branding and sharing their app. Be sure to share these videos in your Market Center so that all agents are aware of the valuable marketing tool that they already have in their hands.

BRANDED LISTING PHOTOS AND SYNDICATION

Does your listing
look like this?

Zillow has been cracking down on branded photos—and they have the right to do so. Their terms of use prohibit you from creating advertising in your photos. While many trainers have encouraged branding of photos—what we have seen lately is not just branded photos but photos that look more like business cards, where the picture of the home is secondary to the agent’s contact information. 

We are working to protect the copyright of our agents’ photos and will hopefully have an agreement to enable KW agents to watermark photos. But right now, to prevent photos and listings from being removed, we recommend you and your agents remove your branding.

UPCOMING WEBINARS

Here's our KW Technology webinar and event calendar for June, and next week's events.

• To view the entire calendar, log into your KW Technology Community where you can connect with your fellow techies in other KW Market Centers across North America, stay updated on KW Technology news and events, and access resources to help you in your role as a technology trainer. See this blog post for instructions on joining the community.

• All associates can register for upcoming webinars on the myKW home page, in the Scheduled Events section.

STAY CONNECTED TO US!
Be sure to follow us on Google+ so you’ll be updated when we post to this blog.

We deeply appreciate all that you do in helping KW associates drive productivity through KW Technology!

Make it a great day,
Brenda Harralson and W. Cavin Weber

Contact us at ambassadors@kw.com

It's easier than ever to share your app!

Greetings, KW Technology Ambassadors! 

Happy Friday and we hope you've been having a great week! Here is your weekly Ambassador update:

NEW MOBILE APP TRAINING VIDEO TO SHARE IN YOUR MARKET CENTER

The KW Realty Real Estate Search app been downloaded 889,948 times. Yet, still only 41 percent of those apps are branded to an agent. That means 59 percent of the consumers with the generic Keller Williams franchise app may end up working with an agent outside of KW.

We've updated our training video showing you how easy it is to share your app with your Mets and Haven't Mets. Share this video in your Market Center!

LEARN TO USE GOOGLE MY ACCOUNT

Today, we are constantly connected, making control over our digital privacy and security even more important. With this in mind, Google recently launched a single hub where you can manage your Google account data.

My Account, which replaces the previous Google Account settings page, features sections dedicated to managing your sign-in and security settings, personal info and privacy settings, and account preferences. Below are just some of the things you can do with My Account:

• Take the Privacy Checkup and Security Checkup, two simple, step-by-step guides for reviewing and editing your personal privacy and security settings.
• Manage the information that can be used from Search, Maps, YouTube, and other products to enhance your experience on Google.
• Control which apps and sites are connected to your account.

Join today's webinar to learn more!

NEW FEATURES AVAILABLE NOW IN eEDGE

As of June 3, several new features are available to you in eEdge:

• More options for receiving activity alerts
• Improved experience for your eEdge website visitors
• Improved eEdge email agent experience

Join today's webinar to learn more!

UPCOMING WEBINARS

Central Time shown

Here's our KW Technology webinar and event calendar for June, and next week's events.

• To view the entire calendar, log into your KW Technology Community where you can connect with your fellow techies in other KW Market Centers across North America, stay updated on KW Technology news and events, and access resources to help you in your role as a technology trainer. See this blog post for instructions on joining the community.

• All associates can register for upcoming webinars on the myKW home page, in the Scheduled Events section.

STAY CONNECTED TO US!
Be sure to follow us on Google+ so you’ll be updated when we post to this blog.

We deeply appreciate all that you do in helping KW associates drive productivity through KW Technology!

Make it a great day,
Brenda Harralson and W. Cavin Weber

Contact us at ambassadors@kw.com

Mega Camp Session for Ambassadors and MC Techs is scheduled!

Greetings, KW Technology Ambassadors! 

It is Friday and we hope you've been having a great week. For those of you in the areas affected by the devastating floods, we sincerely hope you and your loved ones are safe. This is definitely a week to count our blessings. 

Here is your weekly update:

AMBASSADOR/MC TECH SESSION AT MEGA CAMP IS SCHEDULED!

When geeks meet!

Wednesday, August 19 is KW Technology Day at Mega Camp in Austin, TX! The special session for Technology Ambassadors and MC Tech Coordinators is scheduled from 9 - 11 AM, in Room 9ABC. Topics to be announced soon. 

The tech talk continues at 1:30 PM the same day, as we kick off this year's Mega Technology Camp. We hope to see you there! 

> Visit the KW MAPS Mega Camp page for more information and a link to register.

CUSTOMIZE YOUR MOBILE APP PROMO VIDEO IN YOUTUBE

Create and customize a free video
to promote your mobile app

As a Keller Williams Realty agent, you have access to six free KW Videos that you can use to promote your app, celebrate home ownership anniversaries, stress the importance of buying and selling, and more! You can record and promote the videos as is or you can enhance them even further. In today’s webinar, we'll show you how to use the YouTube Video manager to add some simple and effective edits that will help brand you and get your message across.

> Register for today's webinar!

NEXT WEEK'S WEBINARS

KW Technology: Systems for Success - Every Monday, we feature another way KW Technology systems can help your business succeed. You are not obligated to attend every session - just the topics that interest you most. 

This week's topic: Activate eEdge IDX - eEdge websites are fully integrated with IDX and focused on lead capture. Connecting your eEdge account with your MLS IDX feed allows all active listings from your MLS to be displayed on your website, allowing you to promote your own listings on your website or by email.

Monday, June 1, 2-2:30 PM (Central Time)

> Register for the "KW Technology: Systems for Success" webinar series

Build Your Database Through Your Featured Partners

Katrina Benton

Many small businesses still do not have a website with lead capture or a systematized follow up process with campaigns. You can use your KW tools to assist small business owners you are in relationship with and grow your own database at the same time! 

Join us for a special webinar next Thursday, June 4, presented by Katrina Benton. As a top producing Realtor in in Anchorage, over several years, Katrina has designed marketing systems that gave her listings and websites top exposure. Her team's listings sell in less time and for more money, with little to no hassle for our clients. She has expanded her marketing systems and works with Real Estate teams throughout the US, serving markets in Alaska, Texas, Colorado, Florida, Arizona and California.

Thursday, June 4, 2-2:30 PM (Central Time)

> Register for this webinar now!

Weekly Ambassador webinar - Join the KWRI Technology Training Team for weekly updates on product releases and best practices in technology training and support.

Friday, June 5, 2-2:30 PM (Central Time)
> Register for the 2015 weekly Ambassador webinar series

We deeply appreciate all that you do in helping KW associates drive productivity through KW Technology!

Make it a great day,
Brenda Harralson and W. Cavin Weber

Contact us at ambassadors@kw.com

Have you shared your app today?

Greetings, KW Technology Ambassadors! 

Happy Friday and we hope you've been having a great week! Here is your weekly Ambassador update:

Have you shared your app today?

The KW Realty Real Estate Search app is downloaded an average of 2,000 times each day. Yet, only 41 percent of those apps are branded to an agent. That means 59 percent of the consumers with the generic Keller Williams franchise app may end up working with an agent outside of KW.

Mobile apps are no longer a nice-to-have item in your real estate agent toolkit; they are a must-have. So, share your app today! 

Join today's webinar to learn how to share your app and track your branded downloads.

Learn to use Google My Maps and boost SEO

On yesterday's webinar, our guest instructor Michael Tritthart showed us how to create a Google My Map for your real estate business and embed it into your website. Doing so can boost your SEO power and lead capture benefits. Today, we will recap the steps of creating a custom map during our Ambassador webinar.

Join today's webinar to learn more!

Mega Tech Keynote speaker announced

R. "Ray" Wang

This year, we welcome R. "Ray" Wang as our Mega Technology Camp keynote speaker. Wang is the the author of the new book, Disrupting Digital Business, as well as the author of the popular business strategy and technology blog "A Software Insider’s Point of View." His blog provides insight into how disruptive technologies and new business models such as digital transformation impact brands, enterprises, and organizations. 

Visit the KW MAPS Mega Camp page for more information and a link to register.


Next week's webinars

In observation of Memorial Day, there will be no webinars on Monday, May 25. 

We will resume our weekly KW Technology Systems for Success series on Monday, June 1, when we'll show you how to activate your eEdge IDX solution.

Register for this webinar series

Weekly Ambassador webinar - Join the KWRI Technology Training Team for weekly updates on product releases and best practices in technology training and support.

Friday, May 29, 2-2:30 PM (Central Time)
Register for the 2015 weekly Ambassador webinar series

We deeply appreciate all that you do in helping KW associates drive productivity through KW Technology!

Make it a great day,
Brenda Harralson and W. Cavin Weber

Contact us at ambassadors@kw.com

Spring Clean Your Online Presence

Greetings, KW Technology Ambassadors! Happy Day After RED Day! We enjoy seeing everyone's stories, photos and videos on social media; RED Day has such a far reach. Don't forget to use #KWREDDay in your posts!

Here is the agenda for today's Ambassador webinar:

Spring Clean Your Online Presence

Before a consumer decides to do business with you, they’re likely checking you out online. When they search for you on Google, what will they see?
Here's how to find out:

1. Log out of your Google accounts or use a browser where you're not logged in. This is because Google personalizes results based on your account activity.
2. Search for your name. Browse several pages of results and make a note of what you see. 
1. Are you not showing up high enough in the rankings? 
2. Are you not showing up at all? 
3. Are you showing up but not happy with what you’re seeing (e.g., out of date information, unprofessional photos, negative reviews)?  
3. Make a note of anything and everything you’d like to change.

Now, do the same with how you appear on social media. For each of your social media accounts:

1. Log out of your social media accounts.
2. Search for yourself by name and see what’s visible.
3. Log back in and view your profile "as public." Facebook, LinkedIn, and Google+ all make it easy to do this from your profile page. This way you can see what your profile looks like to someone who stumbles on you, even if you're not easily found.
4. Note the things you want to change, if any.

Finally, make sure your messages don't end up in someone's SPAM folder: check your text to image ratio. Join today's webinar to learn how and for a walkthrough of the spring cleaning process.

Next week's webinars

KW Technology: Systems for Success - Every Monday, we feature another way KW Technology systems can help your business succeed. You are not obligated to attend every session - just the topics that interest you most. 

This week's topic: Activate eEdge Email - This week's topic: Activate eEdge Email - When you set up your eEdge account, you received a new “@kwrealty.com” email address. This email address is integrated into eEdge, so all messages sent to this address, or from this address, will be saved and filed with the contact's record. We recommend that you use your @kwrealty.com address for all lead correspondence so that you can take advantage of this tracking.

Monday, May 18, 2-2:30 PM (Central Time)

    > Register for the "KW Technology: Systems for Success" webinar series

Michael Tritthart

Discover the SEO Power of Google My Maps - Discover the SEO power and lead capture benefits of creating a Google My Map for your real estate business. See examples, suggested topics and most importantly, how to do it! Presented by Michael Tritthart, KWU International Master Faculty, eEdge Instructor, MC Tech and Tech Ambassador with the Keller Williams Market Center in Plano, Texas.

Thursday, May 21, 2-2:30 PM (Central Time)
    > Register now

Weekly Ambassador webinar - Join the KWRI Technology Training Team for weekly updates on product releases and best practices in technology training and support.

Friday, May 22, 2-2:30 PM (Central Time)
    > Register for the 2015 weekly Ambassador webinar series

We deeply appreciate all that you do in helping KW associates drive productivity through KW Technology!

Make it a great day,
Brenda Harralson and W. Cavin Weber

Contact us at ambassadors@kw.com